|Dense, spreading, evergreen shrub with small, 1 to 2 inch long, elliptic, glossy, dark green leaves. Single, funnel-shaped, lavender-pink flowers with darker blotches, 1 3/4 inches wide. Flowers are borne from early to midsping in profuse, showy trusses of 1 to 3 per cluster, which literally cover the plant. Also known as Otome Rhododendron.
Best adapted to partial sun. Prune immediately after flowering so you won't cut off any of next year's flower buds. Best if not sheared. Plant as you would any of the other azaleas: high and in well-drained, acidic soil, rich with organic matter. Beautiful planted in generous, solid-colored drifts along edge of woods.
The Kurume Hybrids are extremely floriferous and in season the blossoms often completely hide the foliage.